Meta Media Partnerships Marketing Project and Product Manager

Moving laterally, I found myself working with Media Partnerships Marketing—first in the role of a project manager and then again as a product manager. In addition to coordinating meetings and expansive internal web directories for a global team of over 100 people, I was entrusted to help plan and build Meta’s new “Cultural Moments Calendar,”Continue reading “Meta Media Partnerships Marketing Project and Product Manager”

Digital Tools Management Associate role with Facebook

After serving as a copywriting intern for Facebook Business News, a proofreading contractor and then Knowledge Management Associate with Facebook IQ—the insights and marketing research division of Facebook Business—I continued my work with Facebook as a Digital Tools Management Associate and a contributing member of the FBIQ CMS Engineering Team. In this product management position,Continue reading “Digital Tools Management Associate role with Facebook”

Spec Campaign for Hot Topic

Encouraged to take on work for challenging brands and IP, I led a team of two other Northwestern undergraduates to produce 3 campaigns for Hot Topic. Focusing on revitalizing HT’s brand identity and modernizing its value proposition, we created 9 pieces of marketing material including outdoor advertisements, sponsorship, original sponsored content and pre-roll video ads.Continue reading “Spec Campaign for Hot Topic”

Undergraduate Work & Research

Working alongside Northwestern undergraduate and graduate students, I spent 2 quarters researching 3D photogrammetry and 3D projection. Our final projects included creating high-quality digital models from mobile video, as well as interactive, room-scale projection-mapped installations. Read more about our work here